Profit is just an end and can never replace the seeker. The seeker is the one who initiates actions that ultimately affect members of the society he lives in. Depending on how he seeks his profit he should either be a hero, or an enemy of the society. He can choose to lower his standards to get it, he can choose to trade with the fools in the hope to get more than he deserves, he can choose to use a gun: there are so many other crooked ways to become the later but to be the former (hero), you must have a stamp of honesty on every footstep, handshake, statement etc because these are your signatures that will hold you accountable. Now anyone who does not uphold honesty is evil, but the profit itself is not. ….
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Before a product is made, the genius brains of a producer meet, refuse to accept the status quo, engage in a clever reflection, try every possible combination of scarce available resources, considers the consequences of producing it and the needs it will satisfy. It takes patience, bearing of so many disappointments along the way and the sacrifice of personal time. Now tell me why such an individual should be told, by those who were engaged in their own pleasures of life while the producer was occupied with the creation process, that he cannot charge, for his product, what he thinks it is worth.